Blink: The Power of Thinking Without Thinking

Blink by Malcolm Gladwell explores the hidden power of rapid decision-making. Drawing on neuroscience, psychology, and real-world examples, Gladwell shows how split-second choices—often dismissed as instinct—are shaped by deep patterns of thinking. From predicting marriages to spotting art forgeries, and from sports coaching to high-stakes policing, he reveals why some people excel at these snap judgments while others fail. Blink uncovers the art of “thin-slicing,” the ability to filter the few critical details from endless information, proving that the best decisions are often made in an instant.